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American motorsport brand
born at the track.

LVRY™ (pronounced ‘livery’) designs next-gen motorsport equipment with nuanced details.
We believe the driver and crew are the heroes, not the gear they’re using.

LVRY GT3

See the car. Scan the code. Enter to Win.

Introducing the JRNL

Enhance your driving performance with the track logbook, designed to streamline your racing routine and optimize your on-track experience.

Watch the LVRY Brand Film
LOLLY™ - Carbon Fiber Pit Lollipop
LOUNGE + SHOP

Trackside at Utah Motorsports Campus

LOGBOOK
Energize Your Driving
Ross Bentley June 5, 2025

Energize Your Driving

Photo Credit: Piece of Power | Zoe Kuball Your car and tires need energy…

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Multi-Class Racecraft
Ross Bentley May 23, 2025

Multi-Class Racecraft

Photo Credit: Taco Gunner | Stefan Jones Observations from behind the wheel Over the…

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Race Day Essentials: Level-Up Your Out-Lap for Peak Performance
Greg Troester February 13, 2024

Race Day Essentials: Level-Up Your Out-Lap for Peak Performance

Photo Credit: Vicious Corvus | Zach Hunter Owens The out-lap begins as soon as…

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